The Mattress Shop is a one-stop shop for finding your best mattress. Started by the 3Z Brands team — the name behind Helix, Brooklyn Bedding, Birch, Bear, Leesa, and Nolah — it’s a place to shop all of 3Z’s product collections at once and find the best mattress for you. As a freelancer helping them build this online marketplace, I wrote copy for their website launch: the home page, about us page, and many “best for” landing pages to increase searchability and help customers compare different models across the brands.